The SaaS stack is showing its age.
For years, the answer to every data problem was another tool. Fivetran to move it. dbt to transform it. Segment to activate it. Each one solving one piece, none of them talking to each other the way you actually need.
AI changed the calculus. Custom solutions that used to take months now take days. Teams across engineering, marketing, and sales are asking why they're paying six figures a year for infrastructure that still requires someone to babysit it.
What's missing isn't another SaaS product. It's orchestration. Someone who understands the full stack, can design workflows that actually fit your business, and can keep them running as things change.
That's what I do. I use DataKit, the data automation and activation platform I've been building for three years, as the backbone. You get a partner who thinks in systems, builds fast, and isn't trying to sell you more seats.
How I work with clients
Data Automation Retainer
Ongoing partnership · ~5 hours/week dedicated to your workflows
I embed as your automation partner on a monthly basis. Each cycle I scope, build, and maintain custom data workflows specific to your operations. Not generic templates, but things designed around how your business actually runs.
Typical work includes: connecting data sources you've never been able to wire together, automating reporting that someone is still doing manually, building enrichment and activation workflows on top of your existing stack, and identifying the next highest-leverage thing to automate.
I take a small number of clients at a time so the work stays focused and the output stays high quality.
Custom Automation Project
A specific workflow that's eating hours each week. I'll scope, build, and hand it off with documentation. Typical turnaround: 2-5 days.
What I typically work on
- + Marketing reporting that someone rebuilds manually every week
- + Adtech and campaign data pipelines that span multiple platforms
- + Data engineering workflows for ML and analytics teams
- + Lead enrichment and sales activation workflows
- + Competitive and market monitoring systems
- + Connecting tools that were never designed to talk to each other